TrishaRamadhania.com
TrishaRamadhania.com
About
What began as a fandom-driven curiosity in 2012 evolved into Trisha’s dedication to understanding how technology shapes society and advocacy. She holds a BA in Media and Communications from the University of Melbourne, where she researched social media’s dual role in democracy, and an MSc in Strategic Communications from LSE, focusing on celebrity humanitarianism’s influence on youth moral agency.
As a communications strategist, Trisha specializes in advocacy, thought leadership, and digital engagement, crafting narratives that amplify marginalized voices and drive change. She is Chief Marketing Officer of Wowmen Group, leading initiatives to grow the platform as a hub for women’s empowerment. Previously, she worked with the United Nations Information Centre Jakarta, supporting public information campaigns, media relations, and content development on global issues such as gender equality and sustainable development.
Education
2017-2019
High School and IB Diploma
BINUS School Simprug
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Completed IB Higher Level in Indonesian A: Literature, Business & Management, and English B; Standard Level in Economics, Chemistry, and Mathematics.
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Participated in the Subsidy Policy and Middle-Income Trap workshop held by the Indonesian Fiscal Policy Agency (2018)
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Activities and societies: Culturific Club PIC 2018 (traditional Indonesian dance club), Main cast "Intertwined the Musical" 2018, BEEZ Cheerleading, Welfare Officer Muslim Retreat 2018, Head of Marketing Literature Festival 2017, Logistics Supervisor Binus Cup 7.
2019-2022
Bachelor of Arts
University of Melbourne
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Major in Communications and Media Studies
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Capstone Resarch: Explored the impact of social media on democracy through an analysis of the Black Lives Matter movement on Twitter. Using Habermas' Public Sphere theory, examined how digital platforms enable engagement and information diffusion while also fostering disinformation, censorship, and polarization.
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Weighted Average Mark (WAM): 80.043 (First Class Honors)
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Activities and societies: Bhinneka IndoArts
2023-2024
Master of Science
London School of Economics and Political Science (LSE)
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Major in Strategic Communications
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Dissertation Research: The Ethics of Solidarity from Hollywood to Home: Perceptions of Indonesian Youth Towards Global and Local Celebrity Humanitarianism and its Implication on the Construction of Moral Agency with the Suffering of Distant Others
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Classification: Distinction
Professional Experience
Program Officer
Indonesian Film Festival Australia
2019-2022
Led the 15th Indonesian Film Festival pre-event, Under the Stars. Developed event concepts, managed schedules, and maintained partnerships with local vendors and production houses. Oversaw event setup, execution, and post-event operations, ensuring a seamless experience.
Event Officer
ASEAN Youth Organisation of Australia
2021-2021
Organized impactful events for ASEAN students in collaboration with departments and student organizations. Conducted event evaluations and prepared comprehensive reports to improve future programs.
Elementary School Tutor
CreativePOP
2021-2021
Taught writing skills, including text types, literary devices, and techniques. Fostered creativity by teaching art techniques using household materials, encouraging students to explore artistic expression.
Content Writer and Curator
Green Welfare Indonesia
2021-2022
Created Instagram posts and Op-Eds for GWF’s Eco-pedia page, delivering engaging and educational content. Researched environmental topics, proofread articles, and translated content to enhance accessibility. Hosted the UN Food Systems Summit Independent Dialogue in collaboration with FAO Indonesia and UNEP Young Champion of the Earth. Appointed as Co-lead of TEDxGWF, managing event topics, logistics, and day-of-event activities.
Digital Marketing Intern
ASHA Healthcare
2021-2022
Orchestrated digital content strategies across online platforms, driving brand promotion and engagement. Boosted audience interaction by 30% through a COVID-era HIIT class campaign. Increased patient inquiries with a Saturday Market campaign that attracted over 100 attendees. Measured campaign success to inform future strategies and designed creative marketing approaches for events and product promotions.
Public Information Intern
United Nations Information Center
2022-2023
Led a team to execute an International Volunteers Day campaign reaching 40,000+. Assisted in UN outreach targeting grassroots youth. Wrote feature stories, press releases, and articles for key initiatives like PSEAH and the G20 Blue Agenda. Managed content planning and social media for the UN Resident Coordinator in Indonesia. Supported UNCG meetings, university outreach, and event documentation. Compiled daily media reports for UN system circulation.
Chief Marketing Officer (CMO)
Wowmen Group
2024-Present
Leads and mentors the marketing communications team to drive organizational growth. Develops and oversees marketing strategies aligned with company goals. Directs content planning, writing, and execution to strengthen brand presence and engagement. Approves campaigns, ensures brand alignment, and analyzes performance data to inform leadership reports.
Core Competencies
Bilingual proficiency
English, Bahasa Indonesia
Hard Skills
Basic Editing Softwares (Canva, iMovie, Photoshop, SoundTrap), Microsoft Office Suite and Google Drive Suite (Microsoft Excel, Microsoft Word, Microsoft PowerPoint), Data Scraping (Outwit Hub), Opinion Mining/ Sentiment Analysis (Sentistrength), Data Manipulation and Preliminary Bivariate/Univariate Examination (STATA, R Programming Language), Qualitative Coding and Transcription (NVivo14)
Achievements
Awarded Academic Excellence in Indonesian A: Literature HL by BINUS International School Simprug (IB Program) 2019 for outstanding achievement in literary analysis, critical reflection, and effective communication.
Certifications
Inclusive ICT Skills (Issued Jan 2023 by United Nations), BSAFE (Issued Nov 2022 by UNDSS), Ethics and Integrity (Issued Nov 2022 by United Nations), PSEAH (Issued Nov 2022 by United Nations), Practical Piano Grade 1 (Issued Mar 2013 by ABRSM).