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About

Trisha’s interest in communications began with a curiosity about the internet and digital culture at a young age. What started as hours spent immersed in online fandom spaces gradually evolved into a deeper fascination with how media, storytelling, and technology shape the way people think, connect, and engage with the world around them. Over time, this curiosity expanded beyond pop culture and into broader questions surrounding public discourse, identity, geopolitics, and humanitarian issues, ultimately shaping her passion for strategic communications and advocacy.

 

Today, Trisha Ramadhania is a communications strategist specializing in humanitarian advocacy, geopolitics, and social impact storytelling. Her work focuses on using communication as a tool to build empathy, strengthen public engagement, and bring greater visibility to social issues. She has worked across gender equality, humanitarian, and sustainable development initiatives through both grassroots movements and international organizations.

 

As Co-Founder and Chief Marketing Officer of Wowmen Group, she leads communications and growth for a women empowerment platform focused on youth and community impact. Previously, she contributed to media relations and public information at the United Nations Information Centre Jakarta.

 

She holds a BA in Media and Communications from the University of Melbourne and an MSc in Strategic Communications from the London School of Economics and Political Science, where her dissertation on celebrity humanitarianism and youth moral agency was selected and published as part of the Media@LSE Best MSc Dissertation Series (2024).

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Education

2017-2019

High School and IB Diploma
BINUS School Simprug

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2019-2022

Bachelor of Arts
University of Melbourne

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2023-2024

Master of Science
London School of Economics and Political Science (LSE)

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  • Completed IB Higher Level in Indonesian A: Literature, Business & Management, and English B; Standard Level in Economics, Chemistry, and Mathematics.

  • Participated in the Subsidy Policy and Middle-Income Trap workshop held by the Indonesian Fiscal Policy Agency (2018)

  • Activities and societies: Culturific Club PIC 2018 (traditional Indonesian dance club), Main cast "Intertwined the Musical" 2018, BEEZ Cheerleading, Welfare Officer Muslim Retreat 2018, Head of Marketing Literature Festival 2017, Logistics Supervisor Binus Cup 7.

  • Major in Communications and Media Studies

  • Capstone Resarch: Explored the impact of social media on democracy through an analysis of the Black Lives Matter movement on Twitter. Using Habermas' Public Sphere theory, examined how digital platforms enable engagement and information diffusion while also fostering disinformation, censorship, and polarization.

  • Weighted Average Mark (WAM): 80.043 (First Class Honors)

  • Activities and societies: Bhinneka IndoArts

  • Major in Strategic Communications

  • Dissertation Research: The Ethics of Solidarity from Hollywood to Home: Perceptions of Indonesian Youth Towards Global and Local Celebrity Humanitarianism and its Implication on the Construction of Moral Agency with the Suffering of Distant Others

  • Selected and published as part of the Media@LSE MSc Dissertation Series (2024)

  • Classification: Distinction

Professional Experience

Digital Marketing Intern

ASHA Healthcare

2021-2022

  • Developed and executed digital marketing campaigns across multiple platforms

  • Created data-driven communication strategies that increased engagement by 30%

  • Supported community-based activations and patient outreach initiatives

  • Assisted with campaign analytics, social media communications, and audience engagement efforts

Co-Founder & Chief Marketing Officer (CMO)

Wowmen Group

2024-Present

  • Co-founded and lead marketing and communications strategy for a women empowerment platform

  • Grew the platform to 23,000+ followers and achieved 2.6M+ digital reach through strategic campaigns and storytelling

  • Led the execution of 60+ events and initiatives engaging 10,000+ participants and 150+ volunteers

  • Developed advocacy-focused articles, campaign narratives, and public communications centered on women’s empowerment and youth issues

  • Managed partnerships with brands, organizations, media, influencers, and public figures to support campaigns and community engagement efforts

Public Information Intern

United Nations Information Center

2022-2023

  • Supported UN strategic communications and advocacy initiatives in Indonesia

  • Produced articles, campaign copy, social media content, and advocacy messaging reaching 40,000+ people

  • Conducted media monitoring, stakeholder engagement, and multi-platform content development

  • Contributed to outreach initiatives related to PSEAH, the G20 Blue Agenda, and the UN Volunteer Awards

  • Supported youth-focused storytelling and strategic messaging aligned with UN priorities

Marketing Communications Associate

PT Bola Dunia Walet

2025-Present

  • Support integrated marketing communications across digital, retail, and trade channels

  • Develop strategic content for web and social media platforms

  • Support brand positioning and audience engagement initiatives

  • Contributed to brand activation at SIAL Interfood, generating 300+ on-site transactions

  • Secured 30+ partnership leads and engaged 1,000+ visitors through event activations

Organisational Experience

Program Officer

Indonesian Film Festival Australia

2019-2022

  • Led the 15th Indonesian Film Festival pre-event, Under the Stars.

  • Developed event concepts, managed schedules, and maintained partnerships with local vendors and production houses.

  • Oversaw event setup, execution, and post-event operations.

Elementary School Tutor

CreativePOP

2021-2021

  • Tutoring children grades 1-4 online for Creative Writing and Arts & Crafts.

  • Creative Writing: Helping children develop strong writing skills through learning different types of writing, text types, and literary devices, as well as teaching the technical and stylistic elements of writing.

  • Arts & Crafts: To foster children's artistic side through teaching new art techniques and styles with readily available materials commonly found at home.

  • General tutor tasks include creating lesson plans and class materials, as well as maintaining relationships with students' parents.

Event Officer

ASEAN Youth Organisation of Australia

2021-2021

  • Organized impactful events for ASEAN students in collaboration with departments and student organizations.

  • Conducted event evaluations and prepared comprehensive reports.

  • Collaborated with the Program Director and Head Career Coach from Career Success Australia to develop and manage a Careers Workshop for ASEAN students.

Content Writer and Curator

Green Welfare Indonesia

2021-2022

  • Created educational and advocacy-driven content for Eco-pedia, including articles, Op-Eds, and Instagram campaigns

  • Produced content focused on sustainability, climate action, and social impact issues

  • Conducted research, editing, proofreading, and translation for digital communications

  • Co-led TEDxGreenWelfare and supported the UN Food Systems Summit Independent Dialogue in collaboration with FAO Indonesia and UNEP Young Champion of the Earth representatives

  • Developed audience-centered storytelling and public engagement strategies

Core Competencies

Bilingual proficiency

English, Indonesian

Hard Skills

Basic Editing Softwares (Canva, iMovie, Photoshop, SoundTrap), Microsoft Office Suite and Google Drive Suite (Microsoft Excel, Microsoft Word, Microsoft PowerPoint), Data Scraping (Outwit Hub), Opinion Mining/ Sentiment Analysis (Sentistrength), Data Manipulation and Preliminary Bivariate/Univariate Examination (STATA, R Programming Language), Qualitative Coding and Transcription (NVivo14)

Achievements

Awarded Academic Excellence in Indonesian A: Literature HL by BINUS International School Simprug (IB Program) 2019 for outstanding achievement in literary analysis, critical reflection, and effective communication.

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MSc Dissertation Research "The Ethics of Solidarity from Hollywood to Home: Perceptions of Indonesian Youth Towards Global and Local Celebrity Humanitarianism and its Implication on the Construction of Moral Agency with the Suffering of Distant Others" Selected and published as part of the Media@LSE MSc Dissertation Series (2024)
 

Certifications

Inclusive ICT Skills (Issued Jan 2023 by United Nations), BSAFE (Issued Nov 2022 by UNDSS), Ethics and Integrity (Issued Nov 2022 by United Nations), PSEAH (Issued Nov 2022 by United Nations), Practical Piano Grade 1 (Issued Mar 2013 by ABRSM)

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